The instructors leading Integrated Marketing courses at the University of Chicago’s Graham School bring their extensive experience, expertise, and professional networks to our students from every corner of Chicago’s marketing community. Students will discuss real-world marketing strategies that have touched diverse audiences at every stage of the buying cycle. Our instructors work with brands that demand global attention, at agencies that consistently produce outstanding work, and with the mandate to constantly develop groundbreaking marketing strategies that meaningfully engage audiences.
Our marketing instructors coach our students towards building successful careers as omnichannel marketing professionals. Students will learn and practice skills in digital and social media marketing, market research and analysis, media planning, public relations, and brand development.